May 10thPennfierce3ht100The 8-episode mini-series "my Altay" starred by Yu Shi, the brand ambassador of the good products store.Pennfierce3ht100It ended in a set of evening prime time stalls and iqiyi Weidun Theater on CCTV.
At the same time when the ratings reached the top, the play scored 8 points with Douban.Pennfierce3ht100.5, in one fell swoop on the 2024 National Drama Douban rating Top1, netizens have praised "you can feel the great beauty of Xinjiang without leaving home!"
The popularity of the works has also added another fire to the Xinjiang delicious series of "my Altay" Natural and healthy snack officials. Cantaloupe seeds, which have been made from Altay 363 sunflower seeds since 2018, to various star items such as Xinjiang thin-skinned walnut, seedless white raisin, Xinjiang gray jujube, Hotan jujube, and so on. Last summer, the good product shop used an undervalued Xinjiang raw material-chickpea creative development of the "Internet popular style" chickpea skin. Every Xinjiang good thing from a good product shop can let the audience taste the fresh fragrance from the tip of the tongue to the tip of the heart, and sincerely feel the nature, beauty and richness of the land.
Over the years, in the process of adhering to the concept of "good raw materials make good taste" to achieve their own high-quality development, quality shops continue to empower the agricultural and sideline industries in Xinjiang, which not only drives more good things in Xinjiang to a broad new world, but also uses natural and healthy high-quality snacks as a medium to pass on the beautiful business card of "good things in Xinjiang".
Refuse all unnecessary additions and let your mouth take you on a trip to Xinjiang.
Good things in Xinjiang have always been synonymous with rich categories and excellent quality.
Excellent raw materials, high-quality origin, is the source of high-quality supply chain. Since the establishment of the good goods store for many years, good things in Xinjiang have always occupied a very important position in the raw material list of the brand.
During the popularity of my Altay, quality stores released several promotional films about Xinjiang delicious series on the official platform one after another. Many "good fans" have the benefit of hindsight: "it turns out that the snacks from so many good shops are all natural gifts from Xinjiang!" It is understood that # quality store brand ambassadors Yu Shi # and # my Altay really 0 add # two Weibo topics during the hot broadcast in Altay, the total exposure was over 10 million, and a single video was viewed more than 1 million on Douyin.
Altay is full of vitality, nurturing sunflowers and 17 hours of summer sunshine, which makes the sunflower seeds here stand out in terms of physique, individual weight and grain plumpness. The more chewing the better, the better the chickpea skin, the raw material comes from the wooden base in Xinjiang, the hometown of chickpeas in China. Chickpeas, which are rich in dietary fiber, grow wantonly in the unique water-deficient soil and arid climate of the Tianshan Mountains. Ruoqiang, Xinjiang, which is located in the vast desert Gobi of thousands of miles, has created a unique natural growth environment of grey jujube, with thin skin, small nucleus, thick meat, soft waxy and sweet …...
(Altay, Xinjiang has sufficient sunshine and a large temperature difference between day and night, which has laid a solid foundation for the growth and ripening of melon seeds.)
The beauty of Xinjiang presented to the audience by my Altay is the free wind in the forest and snow-capped mountains, the wild dream in the Gobi and prairie, and the simple, pure and broad life movement of the local people. To some extent, the Xinjiang delicious series of good products shops have a wonderful "synaesthesia" that makes consumers taste the sweetness of the snow at the foot of the Tianshan Mountains, the brilliance of the sun, the fragrance of the land, and the joy of people's work and harvest.
In April this year, the quality store released a new brand advocating "natural and healthy new snacks". Taking the opportunity of the broadcast of "my Altay" performed by brand ambassador Yu Shi, the quality store announced that it would become a natural and healthy snack officer of "my Altay", releasing the brand's brand-new product concept of "0 add".
From "good raw materials" to "good ideas", the whole chain can endow good things in Xinjiang.
In the early years, due to traffic restrictions, many good things in Xinjiang were "hidden in purdah".
In the field of leisure snacks, good goods shops are rare in China to trace the source to the top of the supply chain, deeply involved in the brand of origin and raw materials, and reduce all kinds of food additives with advanced technology. This is in line with the international advanced retail model.
Among the many "good things in Xinjiang" excavated by good products shops, the story of holding hands with Altay 363 sunflower seeds since 2018 can be called a story.
There are more than 100 varieties of melon seeds across the country, why do good products shop lock Altay 363 varieties? This is not only the core player of Jiangkui, but also the first-class raw material recognized by the domestic speculation circle. Once upon a time, because its prices were higher than those of Inner Mongolia sunflower, horseradish and Jilin sunflower, and few brands were willing to upgrade on a popular product, there were not many consumers in the country who could get Altay 363. With the help of the transformation and upgrading of the entire supply chain, the quality shop has promoted the product through its own channels throughout the country, so that this melon seed can be seen and recognized by more consumers.
For more than ten years, such a story, good products shops in the vast land of Xinjiang has a new interpretation every year.
Last summer, quality stores pried the market for spicy gluten with Xinjiang chickpea skins. Muji in Xinjiang is known as "the hometown of chickpeas in China". Data show that the county has an annual planting area of about 100000 mu, accounting for 83 percent of the country's total output of chickpeas, but for thousands of years, it has failed to find an effective way to open the taste buds of the Chinese people. High-quality stores use the process of making spicy gluten to launch healthier chickpea skins. Since its listing in quality stores in May last year, it has been so sought after by domestic consumers that it has been temporarily out of stock in some cities.
(chickpeas grown in Muli County, Xinjiang, are rich in dietary fiber, protein and other nutrients.
Xinjiang's "good", can be between the landscape, but also between lips and teeth. In the strenuous practice of telling a good story of Xinjiang with snacks and empowering the development of Xinjiang, the good food store has shown a top food brand's vision to find good raw materials, the courage to dig good raw materials, and the strength to control them well. also step by step in the promotion of good things in Xinjiang, marked with the unique brand brand.
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(: congratulations